Services Penceo
Campagne Social media Genève
Your Social Media Campaign: an essential business tool
Social media is an essential tool in the communication strategy of any company. Creating a single Facebook page - a simple strategy applied by the majority of companies - is no longer sufficient to raise awareness surrounding your website. Today, your online audience is far from passive - people expect to have an interactive speaker. Being on social media means talking to your consumers, listening to them, developing a strong trusting relationship. Therefore it’s extremely important to have a strategy that is clear, targeted and well implemented.
The advantages of social media
The gains to be derived from a clear social media strategy are numerous and significant:
• Reach a massive audience
• Target your marketing to your specific niche
• Gain a presence in your chosen market
• Gain interaction: share information, ask questions, create games
• Your audience feels involved in your activity
• Marketing benchmark: observe your target audience, understand and anticipate their needs
• Branding: increase your brand value and recognition
• SEO: the tagging and linkability will increase your ranking in search engines
Penceo: a team dedicated to your social media strategy
At Penceo, we have a creative team and Social Media specialist, all of them experts who are perfectly positioned to offer a broad range of social media services:
Page Customization and community management
Facebook Fan page, Twitter page, Youtube channel, G+, Viadeo, Linked in etc. Penceo customizes your social media pages with all your branding elements, increasing your brand recognition. We attach great importance to community management and optimize auto-generated content functions from your website to your social media pages.
Development of Facebook applications
Creating applications is an ideal way to produce strong interaction with your audience. Give your audience the sense that you value their opinions and collect efficient feedback by creating a satisfaction poll. If you have an event, creating an application to promote it can be extremely effective.
Facebook Advertising: your online ad campaign
This actions are pushing your visibility on Facebook. Penceo implement a strategy to create an efficient campaign: targeting the key words, apply your branding and create a layout, ROI optimization.
Print advertising to promote your social media pages with a QR Code
Add a link to your social media pages in your printed advertising for extra reach in your brand communication. The creative team at Penceo will create catchy print ads for you with customized QR Codes.
Contact Penceo
Whether you wish to improve your awareness of social media or are ready to implement your social media strategy, at Penceo you will find a team with the expertise and creativity to ensure you reap all the benefits from this innovative and evolving form of communication.
